P.H.M. represents a person who exudes a positive attitude, has self-confidence, possesses high self-esteem, is socially conscious and successful in thier field of endeavor. A "Player Hater Maker" is a person whom is hated on by others who are less motivated to achieve their full potential no matter what thier situations in life may be; whether it's a high school honor roll student or the professional athlete, there is always someone, somewhere being hated on by others. P.H.M. promotes and celebrates people who have, or are currently achieving their goals and making their dreams come true.
When people are wearing the P.H.M brand I want them to feel good about themselves and their achievements, thus elevating them to a higher level of self-esteem. The brand is embraced because of it's universal appeal. P.H.M. is a versatile clothing line design/concept with a wide variety of potential products, a diverse gender/age brand specific, as well as offering a high-end product fashion line.
